Monday’s muse

Monday’s muse

Monday’s muse is an adhoc post for sharing stand out marketing content discovered during the previous couple of weeks.  Let me know which you like and send me your favourite content for featuring in future posts.

Read this post to: learn how Google works; remind yourself of the benefits of email marketing; check you are getting the most from LinkedIn; learn how to use Twitter to drive leads to your website; and find out more about marketing automation.

1) Learn how Google works in gory detail

I think this one’s been around a while but I just stumbled across it.  Enjoy!

How Google Works.

Infographic by the Pay Per Click Blog

2) 5 good reasons to fall back in love with email marketing

I’m sure you ‘ve noticed the high proportion of blogs that are about blogging and other social media. Most marketers know that social media works best as part of an integrated marketing campaign.  Let’s not forget the humble email and check out 5 good reasons to fall back in love with email marketing from Andrew Lloyd Gordon at the IDM.

3) 10 ways to get ahead on LinkedIn

I love linked in, maybe because it was my first foray into social media.  Anyhow, for a quick check to see if you’re making the most of the UK’s favourite social media platform, check out 10 ways to get ahead on LinkedIn from from Matt Owen at Econsultancy.

4) SocialTech 2010: 6 ways to generate and nurture more leads on Twitter

Thank you to Megan Leap from Marketing Profs for these effective tips to drive visitors to your web site from Twitter.  See them at 6 ways to generate and nurture more leads on Twitter.

5) Marketing Automation 101

If you want to learn more about marketing automation and what it can do for your organisation then take a look at Marketing Automation 101.  A newAberdeen Group report, sponsored by Eloqua illustrates ”…significant findings regarding the relative performance of companies using marketing automation…”.

I hope you enjoyed this content.  Do contact me, Clair MacKenzie at clair.mackenzie@awigia.com to discuss your marketing needs.  I offer free consultations and marketing advice as well as consultancy and results orientated services and solutions.

 

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